We are one of the only programs that combines digital marketing with design, so you learn both the technical and creative components of building effective campaigns for search, social, display, email, ...

In comparison to other marketing initiatives, a website is easily trackable, allowing brands to better understand consumer behavior.

Posters and banners are essential tools for communication, whether for marketing, events, or business branding. A well-designed visual can capture attention, ...

In a similar way, generative AI represents a watershed moment in digital marketing. Banner ads may have introduced marketing’s holy grail targeting strategy – right person, right message, right time – ...

The Ocala Star-Banner is expanding its digital marketing offerings with Propel Marketing.

Alexandra Morehouse joined Banner Health, a nonprofit health system headquartered in Phoenix, Arizona, as chief marketing officer in 2015. Since then, she has not only secured a half-billion ...

Banners rarely work alone. They often complement other marketing tools like flyers, social media, email campaigns, and ...

The use of traditional advertisements in digital channels to sell products might not be giving businesses the desired results due to ‘banner blindness’, Martin Häring, Chief Marketing Officer at Misys ...

Many small businesses in recent years have begun to build out their websites, their online banner ads, their social media programs and their overall digital marketing strategies. They are doing ...