When Google’s AI bidding breaks – and how to take control

Google’s AI bidding can scale spend while eroding efficiency. Learn where to intervene to protect PPC performance.
IEEE

Profit Maximization in Online Influencer Marketing From the Perspective of Modified Agent-Based Modeling

Abstract: To provide a new perspective for understanding the dynamics of advertising campaigns in online influencer marketing (OIM), this article proposes the modified agent-based (MAB) model. As an ...
The Guardian Nigeria

NNPCL eyes higher oil output, stronger gas monetisation as profit hits N5.4tr

The Nigerian National Petroleum Company Limited (NNPCL) said it is positioned for stronger performance in 2025 and beyond, driven by increased production, expanded gas monetisation, deeper ...
Nairametrics

NNPCL records N5.4 trillion profit for 2024, targets 3m bpd output by 2030

The Nigerian National Petroleum Company Limited (NNPC Ltd) has announced that it recorded a Profit After Tax of N5.4 trillion from total revenue of N45.1 trillion for the full year ended 2024. This is ...