As Hollywood Navigates Roblox and Fortnite, What’s Working — and What Isn’t

How Roblox and Fortnite are being utilized by Hollywood studios to spread brand awareness, even as safety proves to be an ...

Baldur's Gate 3 actor Neil Newbon says generative AI "sounds crap," and any studio using it for dialogue should pay actors to re-record lines: "You've got the money no…

Neil Newbon, the actor behind loveable vampire Astarion in Baldur's Gate 3, has some advice for studios who've made big bucks ...

Rob Reiner Remembered: One of Hollywood’s Great Comic Voices Meets a Tragic End

Among studio talents, Rob Reiner may well have been the best director never nominated for Best Director. Film critic Peter ...
Microsoft

Kantar reimagines data prep, puts Copilot Studio agents to work readying data for AI

Scaling AI from pilot to production is a challenge facing every industry. About 75% of organizations are still working to capture AI’s value at scale, often running into roadblocks with data ...