Nutella maker Ferrero plans to buy WK Kellogg for $3 billion
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Shares of WK Kellogg ( KLG) surged 30% Thursday as the maker of Froot Loops and Frosted Flakes announced it had reached a deal to be acquired by Italian sweets company The Ferrero Group for $23 per share in cash, or about $3.1 billion.
Kellogg’s sales, income and stock price have been on a down slide since the 2023 split with Kellanova; Ferrero will become one of the largest and broadest food processors in
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The Italian maker of Ferrero Rocher and Nutella has set its sights on WK Kellogg as the U.S. cereal maker struggles to get traction.
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