Based on a recent study by Nexxen, marketers in Singapore have much to gain in terms of effectiveness and ROI with OTT advertising.

Media reports indicate that Interpublic Group is being pressured to spend more with X, or its Omnicom deal could face ...

On what would have been his 70th birthday, Steve Jobs’ enduring legacy, built on creativity, vision and commitment to design, ...

Based on a recent study by Nexxen, marketers in Singapore have much to gain in terms of effectiveness and ROI with OTT ...

As BBDO launches Do Big Things, its first global repositioning in nearly three decades, the chairman and chief creative ...

Widowati departs Danone Indonesia after a four-year tenure marked by innovative campaigns and a focus on consumer education, leaving to pursue new passions.

Omnicom-owned PHD extends its lead in the final 2024 APAC media table, while Mindshare vanishes from top 20 after significant ...

Recently appointed as VaynerMedia's first president, international, Krzastek tells Campaign about evolving client ...

In it, the organisation called out intermediaries operating the model of pay-to-play pitches and highlighted several aspects ...

From banning AP correspondents to canceling subscriptions, here are a few ways the Trump administration is intentionally stressing its own relationship with mainstream journalists.

The latest campaign features actors Elle Fanning and Nazha, model and songwriter Koki, and rapper Youngji Lee, all of whom ...

Revenue jumped 8% as Alibaba's AI-driven strategy paid off. A surge in investor confidence has sent its share price soaring over 60% since the start of the year.