B2B brands are using subject-matter experts in short-form video to build trust, boost engagement, and connect authentically ...

Artificial Intelligence - Although the use of AI-powered tools like ChatGPT has been growing rapidly in the US, that does not ...

Social Media Marketing - If employees make even small changes to the content they share on LinkedIn from their employers, ...

Artificial Intelligence - Reddit is the most cited source of information by popular AI-powered search and research tools like ...

Earlier this year (2025), OpenAI's GPT-4.5 achieved a groundbreaking feat: In controlled Turing Test scenarios, it was mistaken for a human 73% of the time when adopting a carefully crafted persona.

Congratulations! Your hard work has finally come to fruition in the form of a beautiful, functional, intelligent new website. You and your development team have dotted all the i's and crossed all the ...

The idea of a growth strategy in the B2B world might seem pretty self-explanatory, but leaders all too often only scratch the surface of what it should really entail. This isn't just your garden ...

All too often, the "About Us" page of a website is brushed aside, filled with a block of text about the company's history, and left to grow stale. Big mistake. Because aside from representing your ...

You should avoid using acronyms, emojis, memes, GIFs, and all-caps in your work emails if you want to come across as serious, intelligent, trustworthy, and professional to your co-workers, according ...

Which high-growth, dynamic industries could transform the business landscape in the coming years? To find out, researchers at McKinsey & Company analyzed global data to identify "arenas of competition ...

Artificial intelligence gives CMOs a unique, career-changing opportunity to increase their strategic value and impact on business. But CMOs must act now to take marketing results to the next level.

Consulting firms have the highest share of employees who go on to become chief executive officers of American companies. That's according to a recent report from OnDeck. The researchers used LinkedIn ...